All Posts, Links

And Then Steve Said, ‘Let There Be an iPhone’

Fred Vogelstein, The New York Times:

It’s hard to overstate the gamble Jobs took when he decided to unveil the iPhone back in January 2007. Not only was he introducing a new kind of phone — something Apple had never made before — he was doing so with a prototype that barely worked. Even though the iPhone wouldn’t go on sale for another six months, he wanted the world to want one right then. In truth, the list of things that still needed to be done was enormous. A production line had yet to be set up. Only about a hundred iPhones even existed, all of them of varying quality. Some had noticeable gaps between the screen and the plastic edge; others had scuff marks on the screen. And the software that ran the phone was full of bugs.

A fantastic, behind the scenes recount of what took place in the years, months, and days leading up to the original iPhone unveiling on January 9, 2007. This is like the missing chapter from Walter Isaacson’s Steve Jobs biography – all the cool stuff us nerds wanted to know about how the first iPhone was developed and launched. A definite must read.